Research shows that Toll-Free numbers can significantly improve brand image. Toll-Free numbers are unique numbers that start with 1800 and allow customers to reach you, but without any cost to customers. Since the customers are not charged, they feel encouraged to call the company. Toll-Free numbers are great if you are dealing with customers on a daily basis.
Studies have found that a toll-free number can improve sales by a whopping 30%. Moreover, it gives your business a global presence and helps in branding.
Here are 5 reasons why your business needs a toll free number regardless of whether its an SMB or a national brand:
1. Improve customer satisfaction:
Customers feel confident to buy from you if they believe you are reachable. But after browsing your website, if they find no way to contact your company they will soon lose trust. Toll-free numbers offer an easy way for your customers to reach you. Moreover, since Toll-Free numbers are easily recognizable, it builds trust. The easier you make it for your customers to reach you, the more likely they are to transact with your company and remain loyal to a customer.
2. Easy to remember:
Toll-Free numbers are easy to remember for anyone. You can have a toll free number for your business that is much easier to remember. This is because it is a lot easier for people to remember 1-800-Flowers (vanity number) than it is to remember 1-800-657-6577. If it is easy for people to call your business, they are more likely to call you. This will lead to more sales. It is a powerful marketing tool for your business.
3. Builds Credibility:
Almost all big corporations have Toll free numbers. But that does not mean that you can’t own a toll-free number for your company. In fact, toll-free numbers are especially important for those just starting a business. Toll-free numbers will give your business credibility and enhance your company’s brand image.
4. Highly Portability:
When you have a toll free number for your business, location doesn’t really matter. Even if you relocate your business, it will not affect your customers. This is because customers anyways will reach your business through toll-free numbers. You can also forward your calls from a toll-free number to your cell phone or any other phone for that matter.
5. Excellent Marketing Tool:
Do you know that toll-free phone numbers can help you track your marketing efforts? Think about it like this. You have a print ad, a billboard and a website. When a prospect calls you, how will you know where they came from? The best thing about toll-free phone numbers is that they allow you to create extensions. This means you can associate each toll-free phone number with a particular campaign, for example, a number for print, another for the website, and yet another for the billboard. This way you can easily track the performance of your campaign.